Horticulture - strong roots
The world of horticulture is all about feeding the world and going greener: sustainably producing fresh and healthy food that’s available to consumers across the globe. Our Dutch ecosystem plays a key role in achieving this.
The Netherlands is leading the way when it comes to horticulture. Our knowledge of high-tech horticultural systems and plants, combined with the innovative ability of our strong ecosystem are second to none. The sector is praised for the healthy food it produces and the entrepreneurship that is deeply rooted in the traditionally family-owned farms. However, this position as the international frontrunner is not a given for the future.
Horticulture is also having to deal with robust societal demands. Complex challenges in energy, water, space, labour, and revenue models are forcing companies and organisations to rethink their position in the overall food production system, adjust strategies and to connect with others. Here in the Netherlands as well as in strategic international positions.
Imagro helps companies and organisations within horticulture sharpen their vision and ambitions, develop the strategic route towards realising them, and execute this strategy in terms of marketing and communication. Because we are also active in the fields of Agriculture, Food and the Living Environment, we have a complete overview of the entire playing field, and so are able to make strategic connections where necessary.
With a significant amount of positive energy, we get organisations, departments and communities moving. Driven by our own sense of purpose and 30 years of experience in Agriculture, Horticulture, Food and the Living Environment, and determined to do what’s best for Dutch horticulture day in, day out.